Banco ITC Std

Best used for bold, impactful headlines and logos.

Avoid using for body text due to its geometric nature and potential readability issues at small sizes.

Pair with a simpler sans-serif or a classic serif for contrast.

Consider kerning adjustments for optimal visual balance.

Use sparingly to maintain impact.

Ensure sufficient contrast with the background for accessibility.

Avoid overusing stylistic alternates if available, to maintain a consistent look.